As TikTok continues its meteoric rise in popularity, the platform's virtual gifting system has become an increasingly important way for creators to monetize their content. When watching TikTok videos, you may notice colorful icons floating across the screen - these are TikTok gifts. Viewers can purchase these virtual gifts and send them to their favorite creators as a token of appreciation and support. But how much are these digital gifts actually worth?
In this post, we'll break down exactly how the TikTok gifting system works and how much money a creator can make from gifts. TikTok gifts can be converted into "Diamonds" - TikTok's virtual currency. The conversion rate varies based on the gift, but generally ranges from a few cents to a couple dollars per gift. These Diamonds can then be withdrawn as cash by creators. Top TikTokers with millions of dedicated fans can rake in tens of thousands of dollars or more from gifts alone. Even smaller creators can monetize a modest but meaningful income stream through TikTok gifts.
So the next time you drop a gift on your favorite TikTok creator, know that while the gesture itself is virtual, the earning potential is very real. Read on to learn exactly how much certain TikTok gifts are worth and how the platform's gifting system pays out for creators.
How TikTok Gifts and LIVE Streams Make Money
TikTok's LIVE streaming features paired with its virtual gifting system present creators with a powerful money-making opportunity. Launched in late 2019, LIVE videos allow influencers to broadcast real-time footage and engage directly with fans. Viewers can join the chat, ask questions, and support creators by sending TikTok's animated virtual gifts.
These gifts hold monetary value through TikTok's conversion system. Each gift carries a point value, with more visually flashy gifts costing more points. When fans purchase and gift points during streams, these are tallied up and converted into "Diamonds" for the creator. Diamonds can then be cashed out for real money.
Conversion rates vary based on region and account status, but typically range from $0.01 to $0.02 per Diamond. Some top influencers even boast higher rates. This means for most creators, around 100 gift points equals $1.00 in actual earnings. With flashy 500-point gifts netting $5 apiece, these LIVE revenue streams can scale up rapidly.
Consider creators with millions of dedicated followers. If just 1% of a creator's fans purchase gifts during streams, they can still walk away with thousands per broadcast. Combine consistent LIVE appearances with special holiday streams or exclusive content announcements, and consistent passive earnings await. Even smaller niche creators can monetize modest but meaningful LIVE gift profits.
How much are gifts worth on TikTok?
The value of TikTok gifts spans a wide range, allowing fans to show support at nearly any price point. The cheapest TikTok gift that can be sent is the Rose gift at $0.012 (5 coins). On the upper end lies the Drama Queen gift packaged at $500 (35,000 coins). With nearly 100 different virtual gift options available, there is something for every budget.
To purchase coins for gifting, users first select from a range of coin bundle options. Packages start as low as 100 coins for $1.29, up to 10,000 coins for $134.99. The more coins purchased at once, the cheaper the per-coin rate. Once equipped with TikTok coins, gifters can begin showering their favorite creators.
Each gift type carries a different coin-to-cash conversion rate for creators. For example, the Rainbow Puke gift converts at a rate of 1 coin equals $0.01 for the creator. Meanwhile, the more expensive Drama Queen conversion rate awards creators with $0.014 per coin. So while the gesture from the sender may be virtually identical across low-end and premium gifts, the cash payout derived for creators can differ greatly.
In summary, while TikTok gifts may hold purely digital value for the sender, the conversion of these virtual tokens delivers real monetary value to creators. The amount a creator can earn spans a wide gamut - from a few spare pennies off modest fan gifts to accumulations of thousands derived from TikTok’s most fervent supporters.
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List of TikTok gifts and prices
From just a few cents to hundreds of dollars, the variety of virtual gifts available on TikTok offers fans and supporters diverse options for donating to their favorite creators. The platform is home to nearly 100 distinct gifts spanning this broad range of price points.
- Tennis: 1 ($0.01)
- Flame Heart: 1 ($0.01)
- Love letter: 1 ($0.01)
- Football: 1 ($0.01)
- GG: 1 ($0.01)
- Hi July – 1 ($0.01)
- Mini speaker: 1 ($0.01)
- Lightning bolt: 1 ($0.01)
- Coffee: 1 ($0.01)
- Ice cream cone: 1 ($0.01)
- Weights: 1 ($0.01)
- Rose: 1 ($0.01)
- TikTok logo: 1 ($0.01)
- Alien peace sign: 1 ($0.01)
- Garden gnome: 1 ($0.01)
- Squirrel: 1 ($0.01)
- Daisies: 1 ($0.01)
- Pink shoes – 5 ($0.07)
- Duckling – 5 ($0.07)
- Chic – 5 ($0.07)
- Pandas: 5 ($0.07)
- Finger heart: 5 ($0.07)
- Mic: 5 ($0.07)
- Hi: 5 ($0.07)
- Cotton’s shell: 5 ($0.07)
- Tiny dino: 10 ($0.13)
- Stars snap: 10 ($0.13)
- Crocodile: 10 ($0.13)
- Rosa: 10 ($0.13)
- Maxwell: 10 ($0.13)
- Dog bone: 10 ($0.13)
- Marvin the monkey: 10 ($0.13)
- Raccoon: 15 ($0.20)
- Perfume: 20 ($0.27)
- Baby fox: 20 ($0.27)
- Capybara: 30 ($0.40)
- Donuts: 30 ($0.40)
- I love you: 49 ($0.65)
- Ruby red: 88 ($1.17)
- Origami: 99 ($1.31)
- Hat and mustache: 99 ($1.31)
- Cap: 99 ($1.31)
- Paper Crane: 99 ($1.31)
- My favorite: 99 ($1.31)
- Little crown: 99 ($1.31)
- Hand heart: 100 ($1.33)
- Confetti: 100 ($1.33)
- Bear love: 100 ($1.33)
- Butterfly: 169 ($2.24)
- Musical Notes: 169 ($2.24)
- Witch’s Hat: 177 ($2.35)
- Hearts: 199 ($2.64)
- Sunglasses: 199 ($2.64)
- Ski Goggles: 199 ($2.64)
- Padlock and key: 199 ($2.64)
- Sending positivity: 199 ($2.64)
- Travel trolley: 199 ($2.64)
- Goggles: 199 ($2.64)
- Love you: 199 ($2.64)
- Garland headpiece: 199 ($2.64)
- Puppy love: 199 ($2.64)
- The passion rose: 199 ($2.64)
- Roman Empire: 199 ($2.64)
- Pug: 199 ($2.64)
- Indoor fan: 199 ($2.64)
- Rock n’ roll: 299 ($3.97)
- Superpower: 299 ($3.97)
- Bridal Veil: 299 ($3.97)
- Boxing Gloves: 299 ($3.97)
- Corgi: 299 ($3.97)
- Duck: 299 ($3.97)
- Dash: 299 ($3.97)
- Elephant trunk: 299 ($3.97)
- Balloon Joget: 300 ($3.99)
- Tumpeng Rice: 300 ($3.99)
- Campfire: 388 ($5.16)
- Singing Frogs: 398 ($5.29)
- Sweet Dreams: 399 ($5.30)
- Forever Rosa (399) ($5.30)
- Swing: 399 ($5.30)
- Cotton the Seal: 399 ($5.30)
- Gamer cyber mask: 399 ($5.30)
- Flower flight: 399 ($5.30)
- Necklace: 400 ($5.32)
- Marine trap: 400 ($5.32)
- Across the board: 450 ($5.98)
- Coral: 499 ($6.63)
- Magic potion: 499 ($6.63)
- Gardening: 500 ($6.65)
- Money Rain: 500 ($6.65)
- Spaghetti kiss: 500 ($6.65)
- Window basket: 500 ($6.65)
- Ice Machine: 538 ($7.15)
- Record Player: 600 ($7.98)
- Love Balloon: 699 ($9.29)
- Goose: 699 ($9.29)
- Swan: 699 ($9.29)
- TikTok trophy: 699 ($9.29)
- Shoes: 700 ($9.31)
- Pearl: 800 ($10.64)
- Train: 899 ($11.94)
- Travel with you: 999 ($13.28)
- Badminton: 999 ($13.28)
- Galaxy: 1000 ($13.30)
- Gold mine: 1000 ($13.30)
- Mirror Flower: 1000 ($13.30)
- Gerry the Giraffe: 1000 ($13.30)
- Watermelon love: 1000 ($13.30)
- The magic lamp: 1000 ($13.30)
- Disco ball: 1000 ($13.30)
- Fireworks: 1088 ($14.46)
- Diamond tree: 1088 ($14.46)
- Take a drive: 1200 ($15.96)
- Gaming Chair: 1200 ($15.96)
- Counting sheep: 1200 ($15.96)
- Bombom car: 1288 ($17.12)
- Streamers set-up: 1400 ($18.62)
- Flower Arrangement: 1500 ($19.95)
- Champion: 1500 ($19.95)
- Chasing the dream: 1500 ($19.95)
- Diamond ring: 1500 ($19.95)
- Garland: 1500 ($19.95)
- Drinking time: 1777 ($23.63)
- Tree House: 1799 ($23.91)
- Fast Boat: 1888 ($25.09)
- Magic album: 1999 ($26.58)
- Airship: 1999 ($26.58)
- Makeup Box: 1999 ($26.58)
- Autumn Candle: 1999 ($26.58)
- Mystery firework: 1999 ($26.58)
- Cooper flies home: 1999 ($26.58)
- Star Adventures: 1999 ($26.58)
- South Korea: 2020 ($26.88)
- Whale diving: 2150 ($28.58)
- Jetski: 2199 ($29.23)
- Music Box: 2399 ($31.89)
- Travel: 2888 ($38.39)
- Motorcycle: 2988 ($39.74)
- Mermaid: 2988 ($39.74)
- Old Famous Car: 2999 ($39.88)
- Superstars: 2999 ($39.88)
- Ringworm: 3000 ($39.89)
- Dancing bears: 3000 ($39.89)
- Meteor shower: 3000 ($39.89)
- Car drifting: 3000 ($39.89)
- Ferris wheel: 3000 ($39.89)
- Spilled flowers: 4000 ($53.18)
- Flower overflow: 4000 ($53.18)
- TikTok volcano: 4000 ($53.18)
- Mike: 4000 ($53.18)
- Tractor: 4099 ($54.51)
- Leon the kitten: 4888 ($65.01)
- Pirate ship: 4888 ($65.01)
- Private jet: 4888 ($65.01)
- Pool party: 4999 ($66.47)
- Beach hut: 5000 ($66.48)
- Ellie the elephant: 5000 ($66.48)
- Wolf: 5000 ($66.48)
- Draco: 5000 ($66.48)
- Dancing Adam: 5000 ($66.48)
- Silver sports car: 5000 ($66.48)
- Flying jets: 5000 ($66.48)
- Bird whisperer: 5000 ($66.48)
- Submarine: 5199 ($69.12)
- Cooper’s home: 5999 ($79.77)
- Airplane: 6000 ($79.78)
- Starfish bay: 6000 ($79.78)
- Double decker: 6000 ($79.78)
- Sports car: 7000 ($93.07)
- Monster truck: 7999 ($106.35)
- Match trophy: 7999 ($106.35)
- Leon and Lili: 9699 ($125.11)
- Yachts: 9888 ($131.53)
- Aquarius: 9999 ($132.94)
- Interstellar: 10,000 ($133.00)
- Sunset Speedway: 10,000 ($133.00)
- Octopus: 10,000 ($133.00)
- Falcon: 10,999 ($146.29)
- Mountains: 12,000 ($159.60)
- Convertible car: 12,000 ($159.60)
- Frog Prince: 12,000 ($159.60)
- Bungee jump: 12,000 ($159.60)
- Spaceship: 13,999 ($186.19)
- Planet: 15,000 ($199.50)
- Leopard: 15,000 ($199.50)
- Peacock: 15,000 ($199.50)
- Rosa Nebula: 15,000 ($199.50)
- Castle skyline: 15,000 ($199.50)
- Maggie: 15,000 ($199.50)
- Pirate’s ship: 15,000 ($199.50)
- Pyramids: 15,000 ($199.50)
- Diamond flight: 18,000 ($239.40)
- Party boat: 19,999 ($265.94)
- TikTok shuttle: 20,000 ($266.00)
- Castle fantasy: 20,000 ($266.00)
- Phoenix: 25,999 ($345.62)
- Adam’s dream: 25,999 ($345.62)
- Griffin: 25,999 ($345.62)
- Dragon flame: 26,999 ($359.29)
- Lion: 29,999 ($398.95)
- Golden sports car: 29,999 ($398.95)
- Sam the whale: 30,000 ($399.00)
- Gorilla: 30,000 ($399.00)
- Leon and Lion: 34,000 ($452.10)
- Zeus: 34,000 ($452.10)
- Seal and whale: 34,500 ($458.78)
- TikTok stars: 39,999 ($532.06)
- TikTok Universe: 44,999 ($562.48)
Spanning from mere pennies to hundreds of dollars per gift, TikTok's virtual gifting economy lets fans support creators at nearly any price point. These digital gifts convert to real money for creators, with top personalities earning thousands from their legions of dedicated followers expressing appreciation through TikTok's robust gifting system.
Mohamed Fouad is a full-stack web developer and an entrepreneur who's really into advertising. He is the CEO of Rent Ads Agency, a company that helps businesses reach more customers through advertising. He graduated from Stanford University in 2018 and has over 4 years of experience in the tech industry.
